ROXY is a global sports brand that caters to women and young girls. With roots in the surf world, ROXY has evolved with summer-ready apparel, snowboarding gear, active collections, and of course, swimwear lines.
I added SEO descriptions to products while keeping in mind the company's culture and target audience. Scroll to see the before and after of adding a product description above the features section.
SWIMWEAR
APPAREL
Accessories
